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Leicester City Face Backlash After Main Shirt Sponsor Appoints Porn Star As Ambassador

A football fan group has expressed “dismay” that Leicester City’s main shirt sponsor has appointed a porn actress as an ambassador. BC Game – which was named as a sponsor for the League One side at the start of the 2024-25 season – named Eva Elfie as a brand ambassador on Tuesday, according to BBC

— Complete Sports, publisher's words · Read the original ↗

2 outlets2 languages2 countriesUpdated

Who broke it

Voetbalkrant

NL · BE

Followed by

1

outlet in 1 language over 14 h 42 min.

Our read

Corroborated (2)

2 of 2 outlets each added at least one detail no earlier report had. That is independence, not agreement: two of them can still contradict each other.

Coverage timeline

2 outlets · first-seen order
  1. +0 min

    VoetbalkrantNL · BEBroke it

    Pornoster duikt plots op bij voormalige Premier League-kampioen: supporters woedend

  2. +14 h 42 min

    Complete SportsEN · NGOwn reporting

    Leicester City Face Backlash After Main Shirt Sponsor Appoints Porn Star As Ambassador

    Cites BBC

First seen is our own clock across 245+ feeds; it is not a guarantee of who published first. Each time is the earlier of the publisher's own timestamp and our first sighting. Headlines and summaries are the publishers' own words, linked to the original. How we work out who broke it.